Jeffrey Katzenberg Says Hollywood Must Accept AI as a Tool: It ‘Is Not Going Away’
Variety ·

Jeffrey Katzenberg, the legendary Hollywood producer and executive, thinks the entertainment industry needs to accept AI if it wants to remain relevant. In a 2,377-word essay posted to X on Wednesday, Katzenberg leaned on his history working through the industry’s various technological changes. He implored his fellow creatives to acknowledge AI as a tool similar […]
Jeffrey Katzenberg, the legendary Hollywood producer and executive, thinks the entertainment industry needs to accept AI if it wants to remain relevant. In a 2,377-word essay posted to X on Wednesday, Katzenberg leaned on his history working through the industry’s various technological changes. He implored his fellow creatives to acknowledge AI as a tool similar […]