Broadcasters and Streamers Move From Rivals to Partners as Old TV Divide Breaks Down and YouTube Rises Fast – Lumiere Summit
Variety ·
For most of the past decade, television’s defining battle was broadcasters versus streamers. Now that divide is breaking down fast, as traditional TV groups – who’ve seen linear advertising and viewing fall – are now keen to collaborate with global streamers to continue financing ambitious content and gain some scale. Few deals illustrate the shift […]
For most of the past decade, television’s defining battle was broadcasters versus streamers. Now that divide is breaking down fast, as traditional TV groups – who’ve seen linear advertising and viewing fall – are now keen to collaborate with global streamers to continue financing ambitious content and gain some scale. Few deals illustrate the shift […]